Explainly

Privacy Policy

Last updated: October 27, 2026

1. Who We Are

Explainly (“we”, “us”) provides a pay-as-you-go service that turns text prompts into AI-generated, narrated explainer videos. This policy explains what personal data we collect, how we use and share it, how long we keep it, and the rights you have. For the purposes of the EU General Data Protection Regulation (GDPR), Explainly is the data controller. Contact us at support@explainly.video.

2. Data We Collect

Account data: your email address, an optional display name, and either a securely hashed password or, if you sign in with Google, the basic profile information Google provides (name, email, profile image).

Content you provide: the prompts you submit and the videos and related metadata generated from them.

Billing data: we use Stripe to process payments. We do NOT receive or store your full card number — Stripe handles card details directly. We store your Stripe customer identifier, your credit balance, and a record of your transactions.

Technical data: your IP address, basic device/browser information, and server logs (including timestamps and request details) generated when you use the Service.

Usage analytics (only if you allow Analytics cookies): pages visited, how you arrived at the site, approximate location (country/city), device and browser type, and key actions such as signing up, buying credits, or starting a video. Collected through Google Analytics.

Ad measurement (only if you allow Ad measurement cookies): if you reach us by clicking one of our Google ads, an identifier of that ad click, so we can see whether the click led to a signup or a credit purchase. Collected through Google Analytics and Google Ads.

3. How We Use Your Data

We use your data to: provide and operate the Service (create your videos, manage your account and credit balance); process payments and maintain your transaction history; secure the Service and prevent fraud, abuse, and over-use (e.g. rate limiting); communicate with you about your account and the Service; maintain and improve the Service; and comply with our legal obligations.

Emails: we send emails you need for your account (for example a welcome email, password resets, and a note if a video fails and is refunded). In the first weeks after you sign up we may also send a few tips and reminders about getting started with Explainly, based on our legitimate interest in helping customers use a service they signed up for. Every one of those includes a one-click unsubscribe link, and unsubscribing stops them immediately.

Our legal bases under the GDPR are: performance of our contract with you (providing the Service and processing payments); our legitimate interests (securing, maintaining, and improving the Service); compliance with legal obligations (e.g. accounting and tax); and, where applicable, your consent.

4. Service Providers We Share Data With

We share personal data with the providers that help us run the Service, only as needed for them to perform their function. These include: Google Cloud (text-to-speech narration, AI models, and Google sign-in); Anthropic (AI models that plan and write your video's script from your prompt); BytePlus (AI image generation); Stripe (payment processing); Google Analytics and Google Ads (website usage statistics and measurement of our own ads, each only with your consent); and Oracle Cloud Infrastructure (hosting and encrypted object storage). We also send minimal operational alerts (e.g. a job identifier and account email) to an internal monitoring channel.

We may also disclose data if required by law, to enforce our Terms, or to protect the rights, safety, and security of Explainly, our users, or others.

We do not sell your personal data, and we do not use it for third-party advertising.

5. Cookies

Strictly necessary cookies (always on): the cookies that keep you signed in and protect sign-in requests. The Service can't work without them, so they don't require consent. We also remember your cookie choice in your browser.

The cookie banner asks for two separate choices, and both are off until you turn them on (“Accept all” turns on both; “Reject all” turns on neither; “Choose” lets you pick).

Analytics cookies (only with your consent): Google Analytics sets the cookies _ga and _ga_<id> (kept for up to 2 years) to count visits and understand how the site is used. Google processes this data on our behalf, and IP addresses are not stored.

Ad measurement cookies (only with your consent): when you arrive from one of our Google ads, Google sets cookies such as _gcl_au and _gcl_aw (kept for up to 90 days) that record the ad click, so we can measure whether our ads lead to signups or purchases. We use this only to measure our own ads. We have turned off ad personalization, remarketing and Google signals: your data is not used to build advertising profiles or to show you ads elsewhere, and we never send your email address to Google for advertising.

If you reject a choice, its cookies are not set. You can change your choices at any time with the “Cookie settings” link at the bottom of every page; withdrawing consent removes the related cookies.

Example videos on our pages play through YouTube's privacy-enhanced (youtube-nocookie.com) player, which only loads when you press play.

6. Data Retention

We keep your account data for as long as your account is active. Your generated videos and job records are kept until you delete them or close your account. Operational event logs are automatically purged after about 30 days. Transaction and billing records are retained for as long as required to meet legal obligations (e.g. accounting and tax). When data is no longer needed, we delete or anonymize it.

7. International Transfers

Some of our providers (such as Google, Anthropic, Stripe, and BytePlus) may process data outside the European Economic Area. Where that happens, the transfer is protected by appropriate safeguards, such as the European Commission’s Standard Contractual Clauses or an adequacy decision.

8. Security

We protect your data with measures including encryption in transit (HTTPS/TLS), hashed passwords, access controls, and isolation of secrets and the database. No method of transmission or storage is completely secure, but we work to protect your data and to address issues promptly.

9. Your Rights

If you are in the EEA, you have the right to access your personal data; to have inaccurate data corrected; to have your data erased; to restrict or object to certain processing; to data portability; and, where processing is based on consent, to withdraw that consent at any time. You also have the right to lodge a complaint with your local data protection authority — in Romania, the National Supervisory Authority for Personal Data Processing (ANSPDCP).

To exercise any of these rights, contact us at support@explainly.video. You can delete most of your content directly in the app, and request account deletion at any time.

10. Children

The Service is not directed to children under 16, and we do not knowingly collect personal data from them. If you believe a child has provided us data, contact us and we will delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be indicated by updating the “Last updated” date above; your continued use of the Service after changes take effect means you accept the updated policy.

12. Contact

Questions about this policy or your data can be sent to support@explainly.video.